Mar 16, 2017

Bye Bye Adobe DPS®: What happens next

„Your subscription has expired.“ When this message appears, it’s usually followed by the option to renew your license. But in the year in which “mobile first” has finally become a reality, it just so happens that this option is no longer available to users of Adobe Digital Publishing Suite® (Adobe DPS®). This means your company is going to have to make a decision, and this decision will have an impact on how your company operates and on how it’s perceived ...

Read on: Bye Bye Adobe DPS®: What happens next
Mar 9, 2017

Monetising Content

Trial and error is the new norm when it comes to the digital publishing landscape. From native advertising to paywalls and affiliate programs, media leaders are seeking innovative ways to transform their loyal audiences into long-term revenue feeders.

The biggest catch of paywalls is how organisations are implementing these at the expense of the size and scale of their audiences. There will always be audiences that are jumping at paid content, while others take advantage of free content ...

Read on: Monetising Content
Mar 7, 2017

SPRYLAB keeps expanding at high speed

After experiencing strong growth in the German market and expanding to North America, within Europe and Australia, SPRYLAB is continuing to develop its network globally. SPRYLAB is excited to announce that Graphit based in the Netherlands and xEdge located in Singapore joined forces with SPRYLAB as sales and technology partners.

Graphit offers Digital Asset Management, tools and services to optimise content creation ...

Read on: SPRYLAB keeps expanding at high speed
Feb 27, 2017

Digital publishing predictions for 2017

Many publishers are predicting that 2017 may be the year when the humble digital edition finally comes of age. This can be highlighted by:

- 2016 might be remembered as a year of consolidation within the digital magazine arena with some notable software companies changing their strategy

- The growth of off-platform publishing is decreasing digital advertising revenues despite massively increase their reach. 

Monetization of content also remained front of mind for many ...

Read on: Digital publishing predictions for 2017
Feb 15, 2017


Initial Situation

AUTO BILD is Germany’s biggest selling car magazine and one of the flagship titles published by the publisher Axel Springer.

Originally, AUTO BILD had two separate apps and was creating different content for both of them. One was designed purely for tablets and was used to distribute the content of the print magazine. This was done using the Digital Publishing Suite from Adobe®. The other app was designed purely for use on smartphones and ...

Read on: New AUTO BILD App