SPRYLAB keeps expanding at high speed

About sprylab

sprylab helps brands and marketers to create genuine content, apps and services. Our products and solutions encourage advanced ways of communication and will help retaining customers and developing new markets.

Mar 7, 2017

New partners in Central Asia and Benelux

After experiencing strong growth in the German market and expanding to North America, within Europe and Australia, SPRYLAB is continuing to develop its network globally. SPRYLAB is excited to announce that Graphit based in the Netherlands and xEdge located in Singapore joined forces with SPRYLAB as sales and technology partners.

Graphit offers Digital Asset Management, tools and services to optimise content creation and publication processes for both publishers and brand owners. The company is in close collaboration with WoodWing Software - the global leader in multi-channel publishing. Graphit will manage Purple DS® sales in Benelux.


Euvert Couwenhoven, Commercial Manager at Graphit says: “At Graphit we strive always for the best solutions for our customers. What is interesting about Purple DS® are the possibilities with regards to WoodWing Enterprise. WoodWing and Purple DS® are able to communicate perfectly via an open API interface and thus delivering content to an app as well as to channels such as WebCMS or print, becomes increasingly easier. Updates created within WoodWing Software are incorporated by Purple DS® within seconds and transferred to the app.“

York Walterscheid, Director Marketing & Sales at SPRYLAB, adds: “Graphit offers a great track record with regards to their experience in the digital publishing sector in the Benelux. We are extremely happy to have the team on board. The strong focus on workflow optimisation fits perfectly to SPRYLAB’s business strategy and the geographic focus complements our global coverage.”

Walterscheid continues: ”Furthermore, we are delighted to welcome a partner in Asia with a strong expertise in system-based publishing. xEdge is not only one of the top companies providing e-publishing solutions, the exquisite list of clients – including Condé Nast in Asia – is also a clear proof of high quality standards and continuity.” 

xEdge is one of the leaders in XML standards-oriented solutions for document processing and CMS integrators in the Asia-Pacific region. The team provides an in-depth understanding and rich knowledge in XML publishing enabling them to offer highly personalised and innovative end-to-end solutions to their customers. Their vast experience in CMS design and integration for both the public and private sector and across multiple industries provide their clients with the competitive edge over competitors. xEdge is based in Singapore and is providing services throughout Asia.

“We are excited about our partnership with SPRYLAB Purple DS and we are sure we can both benefit from our strong experience with the greatest publishers world-wide. And our customers will surely benefit from the cutting-edge solution Purple DS,” says Julia Yeong, CEO of xEdge.

SPRYLAB is continuing discussions with further partners around the globe. 


Link to press release.